Guidelines for the Use of Assets from the MoldovaInEU Toolbox

These guidelines (hereinafter “the Guidelines”) set out the terms and conditions for the use of materials available in the MoldovaInEU Toolbox (hereinafter “the Toolbox”).

1. Purpose of the Toolbox

The MoldovaInEU Toolbox is a curated digital library of communication and advocacy materials — including images, videos, templates, publications, and branding elements — created to support Moldova’s public communication as a European Union candidate country. The assets aim to present Moldova’s progress, identity, and aspirations, and to promote the country’s image in line with the values of democracy, resilience, and European integration.

2. Ownership and Coordination

The Toolbox was developed by the National Advocacy Center for Moldova in the EU, in collaboration with the Info Live Foundation, with support from the Soros Foundation Moldova. All content is protected by copyright and/or intellectual property laws.

3. Permitted Use

Assets from the Toolbox may be used for non-commercial purposes to represent and promote Moldova in line with the MoldovaInEU communication goals, including:

  • Advocacy campaigns and public diplomacy;
  • EU-focused events, exhibitions, or publications;
  • Educational or informational projects;
  • Communication on websites and social media;
  • Official presentations by institutions, NGOs, or development partners;
  • Media coverage or editorials supporting Moldova’s European integration.

4. Credit and Attribution

All materials used must include a proper credit line indicating the author, source, or copyright holder (e.g., “Photo: [Author Name] / moldovain.eu”) where applicable.

5. Restrictions on Use

The assets may not be used in any of the following ways:

  • For commercial advertising or paid promotional content;
  • In any context that may harm the reputation of the Republic of Moldova or contradict its democratic values;
  • In content promoting alcohol, tobacco, gambling, credit services, or political disinformation;
  • In manipulated or cropped formats that misrepresent the content or context;
  • Resold, sublicensed, or transferred to third parties.

6. Prohibited Redistribution

Assets may not be redistributed or repackaged for use by other individuals or entities outside of the approved user’s project or organization, without prior written consent.

7. Free of Charge

All Toolbox materials are made available free of charge for legitimate use as outlined above. Any use beyond these purposes requires prior written permission.

8. Acceptance of Guidelines

By downloading or using any asset from the Toolbox, the user agrees to these Guidelines and assumes full responsibility for appropriate use. The Guidelines are publicly available at www.moldovain.eu/toolbox and are subject to revision.

9. Liability and Enforcement

Any misuse or breach of these Guidelines may be treated as a violation of intellectual property rights and subject to legal action under the Civil Code and applicable copyright laws of the Republic of Moldova and international agreements.